Effective date: May 9, 2026
Velvet Ridge Fragancia (“we,” “us,” “our”), a DBA of Khan Associates Inc, respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, share, and protect information when you visit velvetridgefragancia.com or interact with our products and services.
1. Information we collect
1.1 Information you provide
- Contact details (name, email, phone, shipping/billing address)
- Account credentials (email, password)
- Payment information (processed by Stripe / PayPal — we never see full card data)
- Order history
- Customer service correspondence
- Reviews and ratings you submit
- Newsletter and marketing preferences
1.2 Information collected automatically
- Device and browser data (IP address, user agent, screen size, timezone)
- Cookie identifiers (see Cookie Policy)
- Site interaction data (pages viewed, products viewed, cart activity)
- Referrer URL
- Approximate geographic location (city level)
1.3 Information from third parties
- Order fulfillment partners (delivery confirmation)
- Payment processors (transaction status)
- Marketing platforms (Google, Meta, TikTok pixels)
- Reviews platforms
2. How we use information
We use information to: process and fulfill orders; provide customer service; communicate about orders, shipments, and returns; send marketing emails (only with your consent); personalize your experience; detect fraud and protect security; comply with legal obligations; improve our products, services, and website.
3. How we share information
We share information only with: payment processors (Stripe, PayPal); shipping carriers (USPS, UPS, FedEx, DHL); marketing platforms (Google Analytics, Google Ads, Meta, TikTok) — only with your consent for advertising cookies; email service providers (Klaviyo, Mailchimp); customer service tools; reviews platform; hosting and infrastructure (cloud providers); legal authorities when required by law.
We do not sell your personal information.
4. Cookies and tracking
We use cookies and similar technologies to operate our site, remember your preferences, analyze traffic, and serve advertising. You can control cookies through our cookie banner and your browser settings. Disabling some cookies may affect site functionality.
5. Your rights
Depending on your jurisdiction, you may have rights to: access the information we have about you; correct inaccurate information; delete your information; restrict or object to processing; receive a copy of your data in portable format; withdraw consent; lodge a complaint with a regulatory authority.
California residents (CCPA / CPRA)
You have the right to know what personal information we collect, use, share, and sell; delete personal information we have collected; opt out of “sale” or “sharing” of personal information for cross-context behavioral advertising; limit use of sensitive personal information; non-discrimination for exercising rights. To exercise California rights, email privacy@velvetridgefragancia.com.
European residents (GDPR / UK GDPR)
Lawful bases we rely on: contract performance (orders), legitimate interest (security, analytics), consent (marketing). To exercise EU/UK rights, email privacy@velvetridgefragancia.com.
6. Data retention
We retain order and account data for as long as your account is active and as needed to comply with tax and legal obligations (typically 7 years for financial records). Marketing data is retained until you opt out or 24 months of inactivity, whichever first. Analytics data is retained per Google Analytics’ default 14-month window.
7. Children’s privacy
Our products and services are not directed at children under 13. We do not knowingly collect information from children under 13. If you believe a child has provided us information, please contact privacy@velvetridgefragancia.com for deletion.
8. Security
We use industry-standard technical and organizational measures: HTTPS encryption, hashed passwords, restricted access controls, vendor security review. No system is perfectly secure; in the event of a breach affecting your data, we will notify affected individuals and regulators per applicable law.
9. International transfers
Information may be transferred to, stored, and processed in the United States and other countries where we and our service providers operate. Where required, we use Standard Contractual Clauses or equivalent safeguards.
10. Third-party links
Our site may contain links to third-party sites. We are not responsible for their privacy practices. Review their policies before sharing information.
11. Changes to this policy
We may update this policy from time to time. The “Effective date” reflects the most recent version. Material changes will be communicated via email or site banner.
12. Contact us
For questions, requests, or concerns:
Velvet Ridge Fragancia
Khan Associates Inc
2725 S Mendenhall Rd Ste 27
Memphis, TN 38115
Email: privacy@velvetridgefragancia.com
For data subject requests, please include the email and order number associated with your account so we can verify your identity.